NEWS

We introduce you the second stage of the social research of Sofia metro passengers. The research is initiated by Metroreklama and is executed by Institute for marketing researches GfK – Bulgaria.

First part gives summarized information on general demographic indexes such as: age, marital status, gender, education, income, professional status. In the second part of the presentation you can find the frequency of metro usage and the allocation of the passengers in metro stations. 

You can look at the research in details here